Useful + Interesting Facebook Updates | September 2017

Useful + Interesting Facebook Updates | September 2017

Facebook is continuously trying to bring new updates to its users for a better experience and help advertisers gain more benefits from it. Recently, Facebook has rolled out some really interesting and useful updates.

Check them out!

Facebook Has Come Up With Video-Format Cover Images

Facebook has brought an amazing update to help business to catch the attention of users with video-format cover images. The update has been rolled out worldwide now.

Tips To Create a Cover Video:

  • The cover video has to be between 20-90 seconds
  • The crop size of the video has to be 820 pixels by 462 pixels
  • It should auto-play and auto-loop
  • Upload the cover video same as you would upload a cover photo

With Audience Optimization, Control Who Can See Your Posts

Yes, you can optimize your viewer’s list by using the tool audience optimization. You can select preferred audience who can see your post and can also you audience restriction if, you don’t want certain viewer’s view your post.

In this way you can reach out to your target audience, just select the interest and business and industry that interests your post. The audience optimization automatically gets activated when, your page crosses more than 5,000 likes but, if you have fewer likes you need to manually activate the tool.

Follow This Steps to Activate the Tool:

  • Go to “Settings” in the top right corner of the Facebook page and click on “General”
  • In the “General” tab you will see the option for “Audience Optimization for Post”
  • Click on “Edit” and check the box to activate the tool
  • Now, save the changes by clicking on Save button

Ask Questions to New Members Requesting to Join Your Facebook Group

There is some good news for Admins of Facebook groups. Now the Admin can equip up to three questions, for new members to answer who are willing join the group. It will help the Admin in identifying potential members for the group and ensure they are not spammers and are genuine and a correct fit for the group.

Only, the Admin and the moderator can see the questions and answers and no answers will be posted to the group.

It is a real help to those managing a popular and reputable business group. With this you will also get an opportunity to know the member’s interest and expectations, so you can discuss and share on topics they are interested in.


Next Steps…
Keeping the above points in mind, we’re sure you’ve realized how much Social Media can help your business soar to greater heights. It’s time to get creative and create a strategic social media marketing plan. If you are ready to grow your revenue, we’d love to help you out!

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